Ecore Athletic Named Preferred Athletic Flooring Provider of the American Conference
Ecore Athletic, a leader in high-performance athletic rubber flooring, announced a new partnership with the American Conference, an NCAA Division I conference, designating Ecore as the Conference’s Preferred Athletic Flooring Provider. The agreement reflects a shared commitment to elevating the student-athlete experience through innovative facility solutions.
Through the partnership, American Conference member institutions will gain access to Ecore Athletic’s industry-leading flooring solutions for weight rooms, training facilities, recovery spaces, locker rooms and other athletic environments. The relationship will also provide direct access to Ecore’s expertise when planning facility renovations, upgrades and new construction projects.
“Partnering with the American Conference is a natural extension of Ecore’s mission to elevate athletic spaces with flooring that performs at the highest level while supporting the evolving needs of sports facilities,” said David Sides, Vice President of Strategic Partnerships at Ecore. “Student-athletes across the Conference deserve surfaces built for performance and built to last – and we’re proud to engineer flooring solutions for the full athletic facility, from weight rooms and training areas to locker rooms and recovery spaces.”
Over the next three years, Ecore Athletic will support communities hosting American Conference basketball championships through donations of athletic flooring to local youth centers, helping create quality spaces for young athletes to train and play and creating a meaningful legacy that extends well beyond competition.
The partnership was secured through American RISE Ventures, the Conference's commercial development arm focused on creating new revenue opportunities and strategic partnerships that benefit member institutions. The agreement also builds on Ecore Athletic’s growing presence in collegiate athletics following its recently announced partnership with the National Association of Intercollegiate Athletics (NAIA).
About Ecore Athletic
Ecore Athletic empowers human performance with safe, durable athletic surfaces that boast exceptional acoustic and ergonomic characteristics. From indoor and outdoor sports and recreational tracks and courts to fitness, functional training, health and wellness, and therapy/rehab spaces, Ecore Athletic surfaces offer unparalleled durability, performance, and noise absorption in countless design aesthetics. Through our patented itsTRU® technology, we fusion bond our VCR “muscle” to a variety of surface materials, so your athletes, clients or students stay safe and perform at their peak for longer. Our commitment to circularity drives us to innovate sustainable solutions that not only enhance athletic performance but also promote environmental stewardship for a greener planet free of rubber waste.
Headquartered in Lancaster, PA, Ecore International serves customers in more than 75 countries. For more information about how Ecore is leading the world’s rubber circularity economy, visit www.ecoreintl.com. To learn more about Ecore Athletics’ complete line of sports, rec, and fitness surfacing and flooring, visit www.ecoreathletic.com.